Most Local Businesses Don’t Have a Lead Problem Why attention isn’t enough, and why the businesses that win build authority instead Most local business owners assume they have a lead problem. They think they need more traffic, more visibility, or more advertising. But after working with local service businesses, I’ve found that many of them
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So you’ve finished your website, created a facebook company page, and established a legitimate digital footprint. Congrats! The hard work of hanging your digital shingle is complete. Now it’s time to lay back and wait for the hoards of customers to beat your door down!
Have you ever found yourself saying the following? “If only these people understood.” Or, “I have to educate these people, then they’ll buy from me.” If you have, then, well, you’d be wrong (mostly). While you can definitely persuade people to buy certain things, changing a fundamental belief about something is a completely different game.
Land Better Clients and Improve Your Marketing with Marketing Jiu Jitsu Read More »
Writing is hard. But there’s something truly beautiful and gratifying about it. The transmutation of thoughts into words; the act of bleeding words onto the page is a cathartic act. Had a bad day? Write about it in your journal. Have a goal you want to reach, a great dream you aspire to? Write
The Benefits of Starting a Writing Practice (Six Steps to Getting Started) Read More »
