On a recent leadership training in Egypt, I led an exercise where I had each student share a story about how they became part of the organization. “I want to know your story,” I told them. With blank stares I proceeded. “Who wants to go first?” The classroom didn’t know who I was, and naturally, they weren’t exactly […]
How To Tell Your Story Using “The Five Beats” Framework Read More »
I recently visited Egypt and gave a staff training on leadership development. I spent the first two days trying to differentiate between leadership and management. For some odd reason, putting these two words side-by-side creates an immediate good guy/bad guy dichotomy. After a tenuous day and a half of trying to make distinctions between the
How To Infuse Time Into The Organizational Development Process Read More »
At my first job, I remember looking up and seeing the organizational values plastered all over the walls. They had something to do with a metaphorical bus. I think they said, “Get on the teamwork bus!”, or something. The problem, of course, was that we didn’t really work as a team. The organization was engulfed
Your Organizational Values Suck. Fix Them With This Tool Read More »
Want to make something remarkable? Then Free Prize Inside is the book for you. The title, Free Prize Inside, is an allusion to the free prize sitting at the bottom of a kid’s cereal box. Godin says that in order to create your very own “Purple Cow”(remarkable product), you’ll need your own free prize inside. Godin admits
Book Review: Free Prize Inside By Seth Godin Read More »
Gonzo Marketing has to be the coolest marketing book I’ve read in a long time. Christopher Locke is a fantastic writer, and you get the sense that, at some level, he really doesn’t care what you think. This is what makes his writing so great. It’s visceral, you know it’s the real deal when you
Gonzo Marketing : Winning Through Worst Practices (Book Review) Read More »
Want to influence and persuade more people to your cause? Consider utilizing the power of storytelling. In Whoever Tells the Best Story Wins, author Annette Simmons says that to tell a story, is to unleash the power of humanity. We like to think that we live in a firmly objective, rational world, where decision making based
Whoever Tells The Best Story Wins Read More »
